An intense week at BIG DATA & AI PARIS

Big shout-out to our amazing team after this intense week at BIG DATA & AI PARIS 🙌Huge thanks to everyone who stopped by to see us and to the event organizers. It was a pleasure to connect and share our solutions with you all.Everyone brings their unique skills and a healthy dose of motivation. We’re

Not all predictive analytics tools are born equal

Not all predictive analytics tools are born equal The main objective of any “Advanced Analytic” tool is to generate the best, most accurate, ranking (or “list of candidates”). There are mainly 2 different approaches to generate the ranking: segmentation or prediction. Different softwares use different approaches. Segmentation tools This covers 99% of the available tools.

Visualize Clustering with SOM in Anatella / R

Visualize Clustering with SOM in Anatella / R Note: The data is extracted from Marketing Engineering, with the kind permission of Dr A. De Bruyn. A very complete R code for SOM can be found in the excellent post of Shane Lynn http://www.shanelynn.ie/self-organising-maps-for-customer-segmentation-using-r/ Clustering is a tricky business. while the hardest part of it lies