CUSTOMER STORY | RETAIL
Carrefour Magic List fills the shopping basket in one click
Filling a cart is a time-consuming task for online shoppers and often leads to abandoned sales. The Magic List fills the basket automatically, directly from the webshop.
OVERVIEW
The challenge.
A simpler shopping experience, to sell more online.
A tedious task
The time-consuming process of filling carts often leads to abandoned sales and lower website engagement.
Digital growth
The need was a solution that simplifies shopping and drives growth of the digital channel.
SOLUTION
What was done.
A basket filled automatically from the customer history.
One click
The Magic List automatically fills the shopping basket with one click, directly from the webshop.
Optimized products
Products are optimized according to the customer buying habits, margins and available quantities.
Anticipation
Based on the average time between two purchases, it anticipates the needs of the customer.
RESULTS
What changed.
A personalized basket, without effort for the customer.
Objective
Automatically fill the basket from the webshop in one click.
Personalization
Each list follows the habits of the customer.
Business rules
Margins and available quantities are taken into account.
SEE FOR YOURSELF
Test it on your own data.
Run TIMi on your own data with a free trial, or talk to us about your case.
